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EXPERTISE

I specialize in participatory design approaches, leaving open spaces in the design process to involve end users and stakeholders, allowing me to think outside of the box. 

CHECK MY TECHNIQUES BELOW

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I often organize Co-design workshops to bring users, customers, and stakeholders together to rapidly critique and iterate on design concepts.

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The Business Model Canvas is a strategic management tool that I frequently use to help my clients visualize and analyze their business models.

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The Value Proposition Canvas is a framework that I use to help my clients ensure that their products or services are positioned around what the customer values and needs.

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Ethnography is a qualitative method for collecting data, I often use it to investigate social and behavioral challenges.

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Persona is an archetype of a user that helps me and my clients empathize by understanding our users' business and            personal contexts.

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I organize and conduct usability testing sessions to evaluate my design and facilitate design iterations.

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